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One person,
four views.

The master tells the whole story. The three personas tell it to a specific reader — an executive team, a sales org, an AI shop. PDFs are canonical; the web views read well on a phone.

Personas

Pick the one that matches the conversation.

Same facts, different lead. Send Operator to an executive team, Topline to a sales org, Harness to anyone building with AI. These are the same documents served at pterodaniel.com/operator, /topline, and /harness.

  1. Master

    The full picture

    All five hats — Strategy Labs, BriteBuild (sold), Breakfast Ball, Gold Rush (exited), and the co-op board. Start here.

  2. Operator

    For executive and operations roles

    COO · CBDO · operations. Leads with the P&L: $30M+ peak revenue, 70-rep org, 40 MW, two exits, $1.39M deployed as a board officer.

  3. Topline

    For sales leadership roles

    Channel builder, founder-seller. $130M lifetime team sales, a national dealer network, $6M a year sold personally — and the rep-facing stack, built in-house.

  4. Home Improvement

    For home-improvement sales roles

    Ten years in the home: 15–20 personal deals a month, a 6-rep in-house team, a 70-seller dealer program. Every trade, every lender — solar, storage, roofing, HVAC.

  5. Harness

    For AI engineering and product roles

    Forward-deployed AI engineer. A decade as the operator, then the software: an acquired production SaaS and a solo native app with an agent harness inside it. Agent orchestration, native Apple stack, product decisions defended.

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The site, inspecting itself.

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a41d601 · main
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Sep 9, 2026, 11:20 PM UTC
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svelte 5.55.8 · kit 2.60.1 · tailwind 3.4.19 · vite 5.4.21
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